Bite-size Tips on User Activation and RetentionNo-nonsense tactics for growing MRR by onboarding users and keeping them from churning. New tips are added every week. Subscribe to receive new tips right in your mailbox Show all Signup Activation Retention Engagement Ask for email before anything elseSignup Stop acquiring lower quality/lower retention usersActivation Make your promise clearActivation Optimize your signup flowSignup Ask users why they’re leaving, and offer a solutionRetention Remind users of your product valueRetention Offer users who are about to leave an incentive to stayRetention Talk to 5 of your most and least engaged usersEngagement Manually onboard new userActivation Postpone email confirmationSignup Switch to a no-credit card flow in free trialSignup Demo tour your product without signupActivation There is no magic length for free trialActivation Reduce your product’s value gapRetentionActivation Build triggers so your users can build habitsRetention Encourage annual subscriptionRetention Ask for a credit card at the end of the trial periodSignup Guide users with a product tour or checklistActivation
