Ask users why they’re leaving, and offer a solution
💡 When a customer initiates cancelling a subscription, ask them why they are leaving. You will be able to get customers’ feedback about why they cancelled and maybe even offer a solution.
Example
First, Audible will ask you why are you cancelling
Depending on the answer, they might offer a solution. For example, If you didn’t love one of your listens, you can exchange it for another.
